The concept of value is something that I find fascinating. 

The value that a person puts on anything is a matter of perspective and is unique to that person – whether that person is a customer, supplier, founder, investor or even commentator.

The diversity of these ‘unique’ perspectives creates an interesting dilemma for businesses and is one of the factors contributing to business uncertainty and shaky consumer confidence.  Only this week, the iconic Oroton announced that after a period of poor performance it was moving into voluntary administration.  It’s since been reported that customers have flooded the online and outlet stores to find themselves a bargain.